Qualifications

• Diploma/Degree in Marketing, Communications, or IT.
• 2-5 years experience in digital with Brand marketing.
• Proficient in digital marketing tools such asAdobe full suite, Canva, managing social media , shopping carts , Zoom video conferencing platfroms & LMS (Learning Portals).
• Excellent writing , communication & interpersonal skills in Bahasa Melayu, English and Mandarin (an added advantage).
• Ability to multi task with strong time management skills.

Job Scope

• Assist the Marketing Manager in developing and executing brand plans and strategies for specific product categories or campaigns online.
• Ability to manage shopping cart platform such as Lazada, Shopee & TikTok as well as the marketing budgets.
• Ability to research, design & create content for websites, LMS platforms, social media marketing & promotional materials including brochures & videoswithin brand guidelines.
• Ability to copy write articles, promotional scripts and ads reflecting key messages, features and benefits to roll out promotions or social media content or LMS content.
• Ability research, create and roll out videos or photographs of products, activities to showcase our brand or services.
• Implement search engine optimization (SEO) best practices and manage search engine marketing (SEM) campaigns (Google Ads), including keyword research, ad creation, and bid management.
• Monitor and report on brand performance metrics (e.g., sales, market share, brand awareness).
• Ability to work with digital agencies, and advertising agencies.